Why buy your own car/CDs/power tools, when your neighbors already have loads of them?

Rachel Botsman makes the case:


NeighborGoods is already up to 2.0:

http://www.wired.com/beyond_the_beyond/2011/03/neighborgoods-kickstarter/ (Via Bruce Sterling).


Thanks to you, NeighborGoods has quickly become the leading online community for local resource sharing. Now, we’re reaching out directly to our members to help us take NeighborGoods to the next level.

We’re gearing up to launch NeighborGoods 2.0, which focuses on creating sharing communities for organizations, companies and and groups of all sizes.

Smartphones help:

People will ditch their cars and embrace mass transit if they have the tools to manage their commutes. Enter the smartphone … http://feeds.wired.com/~r/wired/index/~3/iPSyBkh6X_g/ Xatori unveils a free iPhone app that enables drivers to punch in their destinations and locate outlet owners who are willing to share. http://feeds.nytimes.com/click.phdo?i=fa66fe847e6ccd56e61dde5770c4ffbf

Now, to Find a Parking Spot, Drivers Look on Their Phones http://feeds.nytimes.com/click.phdo?i=d9838be80c3361a169de04e52c21ba99

And Zipcar’s IPO is meteoric:

http://feeds.wired.com/~r/wired/index/~3/vQEd37Mmv0A/ via Byline

Zipcar raises $174 million and sees its stock price soar a whopping 60 percent in its first day as a public company. The decade-old car sharing company, maybe the most disruptive entrant in the automobile rental space since Rent-A-Wreck, is now a billion-dollar operation.

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